<h1>&nbsp;</h1> <div class="toc-about clearfix"> <h1><a href="http://many.at/links2tabs" class="header">Psychology - психологія 心理学 psychologie 心理學 ψυχολογία psychologia मनोविज्ञान pszichológia உளவியலாளர்கள் psicologia మానసిక నిపుణులు 심리학 psykologi tâm lý học psikoloji психология psicólogos علم النفس psicología פסיכולוגיה</a></h1><p>References 11 - 18 for Psychology of a fanboy: Why you keep buying the same stuff</p> </div><!-- class="about clearfix" --><h1>&nbsp;</h1> <div id="mysitesnoframes" class="sites_content"><ul> <li><a rel="nofollow" href="http://en.wikipedia.org/wiki/Choice-supportive_bias" ><img src="/wp-content/images/icons/32/wikipedia.png" width="32" height="32" /><strong>[11] choice supportive bias</strong>wikipedia.org</a></li> <li><a rel="nofollow" href="http://memlab0.eng.yale.edu/PDFs/2000_Mather_Shafir_Johnson_PsychSci.pdf" ><img src="/wp-content/images/icons/32/globe2.png" width="32" height="32" /><strong>[12] create false, positive memories</strong>memlab0.eng.yale.edu</a></li> <li><a rel="nofollow" href="http://youarenotsosmart.com/2010/05/19/fanboyism-and-brand-loyalty/" ><img src="/wp-content/images/icons/32/globe3.png" width="32" height="32" /><strong>[13] You Are Not So Smart gives this example of how choice supportive bias...</strong>youarenotsosmart.com</a></li> <li><a rel="nofollow" href="http://lifehacker.com/tag/bias" ><img src="/wp-content/images/icons/32/globe4.png" width="32" height="32" /><strong>[14] biases</strong>lifehacker.com</a></li> <li><a rel="nofollow" href="http://lifehacker.com/how-your-biased-brain-makes-you-a-jerk-online-and-how-1148826951" ><img src="/wp-content/images/icons/32/globe5.png" width="32" height="32" /><strong>[15] capable of being jerks online</strong>lifehacker.com</a></li> <li><a rel="nofollow" href="http://lifehacker.com/5855035/how-to-overcome-the-influence-of-brand-loyalty-and-buy-better-cheaper-stuff-this-holiday-season" ><img src="/wp-content/images/icons/32/globe6.png" width="32" height="32" /><strong>[16] brand loyalty by treating it like a bad habit</strong>lifehacker.com</a></li> <li><a rel="nofollow" href="http://lifehacker.com/5942915/how-to-get-off-the-upgrade-treadmill-and-stop-wasting-money-on-new-tech" ><img src="/wp-content/images/icons/32/globe7.png" width="32" height="32" /><strong>[17] upgrades aren&#039;t always necessary</strong>lifehacker.com</a></li> <li><a rel="nofollow" href="http://lifehacker.com/" ><img src="/wp-content/images/icons/32/globe8.png" width="32" height="32" /><strong>[18] LifeHacker:</strong>lifehacker.com</a></li> </ul></div> Your browser does not handle frames, which are required to view the sites in tabs. Please upgrade to a more modern browser.<br /><br />